The global gummy supplements market was valued at USD 9.30 billion in 2023 and is expected to grow from USD 10.50 billion in 2024 to USD 27.57 billion by 2032, reflecting a compound annual growth rate (CAGR) of 12.89% during the forecast period. North America led the gummy supplements market in 2023, accounting for a dominant market share of 44.19%. Furthermore, the U.S. market is projected to experience significant growth, reaching an estimated value of USD 10.78 billion by 2032, driven by the increasing demand for easy-to-consume supplements and growing investments by market players in launching new products.
Gummy supplements are a popular form of dietary supplement designed to improve nutrient absorption. These gummies primarily contain vitamins, minerals, probiotics, and other essential nutrients, and are chewable with a candy-like taste and texture. Rich in nutrients, gummy supplements have gained popularity as a preferred alternative to other supplement forms. Today, as consumers increasingly prioritize their health, the demand for convenient, simple, and effective ways to meet nutritional needs has risen. Studies show that more than one-third of the population consumes vitamin supplements to boost energy levels. In addition to improving nutrient absorption, gummy supplements are highly portable, making them an ideal choice for individuals with busy lifestyles.
Information Source: https://www.fortunebusinessinsights.com/gummy-supplements-market-109478
List of Key Players Mentioned in the Report:
Segmentation:
Single Vitamin Segment Held the Largest Share Owing to Widespread Micronutrient Deficiencies
The market is segmented by type into multi-vitamins, minerals, probiotics, omega-3 fatty acids, collagen, single vitamins, and others. In 2023, the single vitamin segment captured the largest market share. The high prevalence of deficiencies, especially in vitamins C, D, and B among different age groups, is driving the demand for single vitamin supplements and contributing to the growth of this segment.
Adults Segment Secured the Highest Market Share owing to Convenience and Taste Appeal