The global probiotics market was valued at USD 48.88 billion in 2019 and is expected to reach USD 94.48 billion by 2027, growing at a compound annual growth rate (CAGR) of 7.9% during the forecast period. In the U.S., the probiotics market is poised for substantial growth, with an estimated market value of USD 17.99 billion by 2032. This growth is fueled by the increasing adoption of immunity-boosting and probiotic-fortified food products, driven by heightened awareness of their health benefits.
Probiotics, renowned for their role in balancing gut flora, are increasingly utilized to manage digestive disorders such as irritable bowel syndrome (IBS) and boost overall immune health. Growing consumer awareness has driven the adoption of probiotic-rich foods, beverages, and supplements as people actively seek natural and effective solutions to improve their well-being.
Favorable regulatory frameworks worldwide, coupled with the endorsement of health claims by esteemed organizations like the European Food Safety Authority (EFSA) and the U.S. Food and Drug Administration (FDA), have further accelerated the growth of the probiotics market. These approvals enhance consumer confidence and encourage manufacturers to develop innovative probiotic-based products.
Information Source: https://www.fortunebusinessinsights.com/industry-reports/probiotics-market-100083
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Rising Demand for Healthy Food Products Amid COVID-19
The global focus on maintaining health and reducing the risk of illnesses, including COVID-19, has fueled demand for immunity-enhancing products like probiotics. These beneficial bacteria and yeasts are pivotal in supporting gut health and digestive balance. Commonly found in supplements containing strains such as Lactobacillus, Bifidobacterium, and Saccharomyces, probiotics offer a range of health benefits. Regular consumption not only promotes gastrointestinal well-being but also contributes to improved heart and brain health. Additionally, probiotics are frequently incorporated into foods like yogurt, amplifying their immune-boosting properties.
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